• 17M

  Video Views

• 9%

  Higher CTR (vs. benchmark)

• 68%

  Higher VTR (vs. benchmark)

Turning a Valentine’s trend into success with Creator Partnerships, Interactive Add-Ons & Instant Page

• 80%

  CVR vs. TikTok benchmark

• 110%

  higher CTR vs. TikTok benchmark

• +45%

  newsletter open rate vs. internal benchmark

Infused Energy boosts newsletter sign-ups using Smart+ and Instant Pages on TikTok

• 77%

  increase in app downloads

• 14%

  lift in our KPI event volume

• 62%

  Web-based lead generation

A Strategic Lever for Performance Growth: TopView with Instant Page + App Promotion Campaigns

• 3.4M

  total video views

• 1.03M

  reach in 14 days

• +59K

  clicks with 69% lower CPM than average

Brewed for the TikTok Generation: Nescafé’s Strategy to Spark Awareness with Cloud Coffee Trend

• 23.7%

  Ad Recall

• 250K

  Leads

• 227

  Videos Created (UGC)

Celebrating Paleta Payaso’s 50th Anniversary with smiles and a Brand Effect on TikTok

• 7200%

  reduction in lead response time

• 32,000

  conversions

Leveraging creativity to enhance lead generation and boost conversions

• 180M

  Impressions (+8% vs 2023)

• 1.9M

  Interactions (+126% vs 2023)

• 11M

  Views

Innovating flavor and brand connection with Atún Dolores® 2.0 on TikTok

• >500

  Form submissions

• >10K

  Clicks

• -15%

  CPA

Education consultancy firm generates over 500 Instant Form submissions through Lead Generation campaign on TikTok

• 33%

  Sales above initial forecast

• 5Months

  Sustaining Ad recall (x2 more than the region standard)

Cómo una campaña de branding en TikTok impactó las ventas de la marca

• $0.98

  CPM​

• -30%

  cost per app install​

• +1.1%

  app installs​

Driving app installs for Saudi-based couponing app, SahSeh​

• +9%

  Increase in leads collected*

• -11%

  Decrease in Cost Per Lead*

• +29%

  More Leads converted to customers*

Driving lower cost per lead with improved user experience on the Question Card Instant Form.

• 34M

  views

• +3,6K

  followers

• 40K

  votes

Boosting the power of the TikTok community for the launch of their first nail jewelry collection: TOUS Claws